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[…] two highest factors in their likelihood to endorse a brand to other people. This brings focus to an important…
On New research shines light on importance of Word of Mouth Marketing
[…] Ted Wright has been at the forefront of Word of Mouth Marketing since he helped re-ignite the Pabst Blue Ribbon…
On Ted Talks
[…] live to share those stories. WOMM pioneer Ted Wright refined this thinking by proposing that the ideal story is…
On How Do You Encourage Word of Mouth Marketing?
[…] live to share those stories. WOMM pioneer Ted Wright refined this thinking by proposing that the ideal story is…
On How Do You Encourage Word of Mouth Marketing?